Adding Analytics to your Event

Utilize Google Analytics to inform your online marketing decisions, and attribute sales to affiliate sources.

1. Good news!

Google Analytics is automatically built into your event–no setup required. To view analytics, navigate to your event dashboard, select the event, and choose ‘Analytics’ in the left menu.

2. Data

You will automatically see data specifying ticket buyer location, traffic sources, and device type.

3. Affiliate links

If you created any affiliate links you can find the total amount attributed to each affiliate by clicking on Sales Affiliates in your event dashboard.